The online side of a small company, handled by one person.

The website, the Google listing, the forms and the phone, and the small tools behind them. I'm Igor. Sogrox is new, and I'm starting with fence, septic, dumpster, electrical and plumbing companies in the US; the same things go wrong in any company where the owner still answers the phone. Tell me what's bugging you and you get, in writing and free, what I'd do first.

Send your address See what the fix list looks like

What's bugging you?

Pick anything that sounds like your company. Under each one is what I'd do first and a rough estimate of what it takes.

What I take on

Five lines of work. Each starts with something small you can judge before paying for anything else.

Why the small things matter

One example of why a five-minute fix matters. The underlined numbers move; drag them to your own, the starting ones are made up.

Say your Google listing brings 30 calls a month and a typical job is worth $1,800. If the number on the site can't be tapped, some of those calls never happen. Put that at 1 in 5 and it's 6 calls a month, about $10,800 of work going to whoever is next on the map. The fix is under an hour.

Drag left or right, or use the arrow keys. Nothing is sent anywhere; the numbers stay on your screen.

The fix list

It arrives as a plain email. Below is a made-up example so you can see the format; there's no real client behind it.

FromIgor, Sogrox Tothe owner SubjectYour site: five things, in order

I went through the site on my phone over 4G and on a desktop. Five things, in the order I'd do them.

  1. The phone number in the header is plain text, so on a phone it can't be tapped. Making it a call link is a five-minute change and the one that matters most.
  2. The photos on the home page are straight from the camera, several megabytes each. On a phone at a job site the page takes a long time to appear. Resizing them changes nothing you can see.
  3. There's no list of towns anywhere. Someone in Brandon or Riverview can't tell whether you'll come out.
  4. No starting price. People comparing three companies tend to stay on the one that names a number, and a "from" price per foot is enough.
  5. The contact form doesn't confirm anything after you press send, so people don't know if it went through.

Items 1 and 2 I can do in a day. The rest I'd price separately once you send me the towns and a starting price. None of this is urgent, but 1 and 2 are cheap and worth doing this week.

Igor

Every item says what's wrong, what to do about it, and whether it belongs in the first batch or the next one. If I find nothing worth fixing, the email says that.

Then you tick what you want done, and a one-page scope comes back. Try it on the five items above:

Tick one or more items to see the scope.

How it goes

  1. You send the address of your site, or just what's bugging you

    Here on this page or by email. That's all I need to start.

  2. You get what I'd do first, in writing, within one business day

    Free, and there's no call attached to it. If everything is fine, that's what the email says.

  3. You pick what you want done

    I send a one-page scope with a fixed price for exactly those items and a list of what I need from you.

  4. You approve, I invoice, the work starts

    Payment by card or bank transfer. Your bookkeeper gets a proper invoice. For monthly work, a one-page note on what changed and where the requests came from comes with each invoice.

Questions owners ask

Do I have to give you a login?

Not for the first email; I look at the site and the listing the way a customer does. For the work itself I need a way in, and it depends on what the site runs on. Pick yours:

Someone else built the site. Can you still work on it?

Usually, yes. WordPress, Wix, Squarespace, GoDaddy's builder, plain HTML, all fine. If the old company is holding the site and won't let go, I'll tell you in the first email and we can look at a new one instead.

What does it cost?

Fixes are priced per item, in writing, before I start. Bigger things are quoted after the first email, when I know what's there. Monthly work is a flat amount you can stop any month. There are no numbers on this page because they depend on the company; you get them before you decide anything.

Will you call me?

No. Everything is in writing, by email, so you have it in front of you and can answer when you have a minute rather than when the phone rings.

Who owns the site and the accounts afterwards?

You do. The domain, the files, the Google listing and every account stay in your name. If we stop working together, everything stays with you and keeps running.

Is there a contract?

A one-page written scope with the items and the price, sent by email. You approve it, I send the invoice, the work starts.

About

I'm Igor. I come from a technical background, servers and infrastructure, and Sogrox is me doing the online side for small companies directly: the site, the listing, the forms, the phone, and the small tools that keep an owner from doing the same thing by hand every evening. I work alone, so you're always writing to the person who does the work.

I'm starting with fence, septic, dumpster, electrical and plumbing companies in the US; the way I work is the same for any company that lives off calls and requests.

There are no client logos on this page because there are no clients yet to show. That's also why the first thing you get from me is free: you can judge the work before you pay for any of it.

Terms

Who I work with
Companies and self-employed owners in the United States. Not private individuals.
What you buy
The services on this page, done remotely by me, Igor, under the name Sogrox.
Price
A fixed price per written scope, or a flat monthly amount for ongoing work. Every price is in writing before anything starts.
Payment
An invoice by email, paid by card or bank transfer. One-off work starts once the invoice is paid. Monthly work is invoiced at the start of each month and can be stopped any month.
What you keep
Everything made for you: files, pages, accounts, the domain. Nothing is held back if we stop.
Paperwork
The written scope and the invoice. That's all of it, and both are yours to keep.

Send your address

Enter the address of your site.

Enter an email the reply can go to.

You hear back within one business day. No call, and no follow-ups if you don't reply. The address and email go to me and nobody else; email me if you want them deleted.